Video killed the radio star

Wag wan peoples,

So currently we are in the process of making a couple of extra videos, one of which is an interview from the creator of the song Breeze by Oscar Alexander. We filmed a short interview with him asking him about his music and a few other questions. IT GOT REAL! The other video is a behind the camera episode were we just record what we are doing just to show you how things get done... or not.

Kieran and Robert xxx

Music Ideas!

Hello,
So we need to start thinking about possible music tracks for our music video. We both have some ideas but we can't decided on what to do.representation of ethnicity

This first song is by Pro Era and Joey Badass and is called school high and this was suggested by Robert, We decided not to do this song because of the genre of the music which is urban/rap music. Only Robert knows about this sort of genre and I don't, which means that I would be a unhelpful for the making of the storyboard for the video, Also we live in a North Dorset and the locations around us wouldn't be suitable for this genre. We also feel we wouldn't be able to represent the ethnicity stereotype for Urban/Rap music

bombay bicycle club - always like this

Oscar Alexander - Breeze

These are the other too songs we could potentially do. The first song is by Bombay Bicycle Club and called "Always like this" and the other song is by a local artist Oscar Alexander. These songs would be good to use because a we both instantly got ideas on what content to put into the music videos. We like the idea of using Oscar because he is local and being able to have the artist we will be able to get his interpretation of what he wants in the music video. Also we will be able to use him in the music video

Kieran and Robert

Andrew Goodwin & his Theories

Andrew Goodwin’s Music Theory From “Dancing in the Distraction Factory” (1992) and how it has Changed

In 1992 Andrew Goodwin came up with a theory about the forms and conventions of music videos. The characteristics of these were:

1.    Music videos demonstrate genre characteristics e.g. rock videos being made up of stage performance and girl bands having dance routines.

2.    There is a relationship between lyrics and visuals.

3.    There is a relationship between music and visuals.

4.    There is a frequent reference to voyeurism, especially with objectification of the female body.

5.    There is often inter-textual reference (often to film, TV, children’s stories etc.)

Over the years this has gradually changed with artists becoming more experimental with their videos and the conventions of them but largely this has stayed the same.

One example of breaking the gender stereotype is Jennifer Lopez song “I Luh ya Papi” (http://www.youtube.com/watch?v=c4oiEhf9M04) which while sticking largely to the forms and conventions of a hip-hop video while the voyeurism is largely sexually objectifying the male figure whereas usually this would be the female being objectified.

Another good example, which breaks Andrew Goodwin’s theory, is the video for the Chemical Brothers song “Star Guitar”. (http://www.youtube.com/watch?v=0S43IwBF0uM) During the video the artist does not appear and there is no clear story. The video features timed scenery in the foreground and background to go with the beat of the song. In Goodwin’s theory he believes that there should be an artist represented or a narrative story.

The song  “feels like we only go Backwards” by Tame Impala (http://www.youtube.com/watch?v=wycjnCCgUes) also breaks Andrew Goodwin’s theory in a very similar way to the chemical brothers. The song does not feature the artist and is done in one scene where visuals are placed to fit with the music. The lack of staged performance especially breaks convention due to the genre of the song.

While much has changed in music videos they largely stay true to Goodwin’s forms and conventions. Music videos of today are becoming more experimental featuring different themes such as the sexuality of men rather than women.

by Robert Rickers & Kieran Webber